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Design forum

  • New Iterration 7715 replied to a topic in the group Design forum:
    Think of a brand promise not as a tagline but as the fundamental commitment your business makes to customers – it’s what they should consistently experience with every interaction. Take FedEx: their promise of "When it absolutely, positively has to be the
    • Thu at 12:23 AM
  • Nicholas Adams 7716 posted a topic in the group Design forum:
    I keep hearing "brand promise" in marketing meetings, but nobody explains how it actually works. Is it just a slogan like Nike’s "Just Do It," or is there more to it? How does it convert customers into loyal fans? Need practical examples to understand thi
    • Thu at 12:08 AM
  • Nicholas Adams 7716 replied to a topic in the group Design forum:
    YES. Been there too many times. This article absolutely saved me last week when I had to politely bust some of these old-school ideas: website myths https://clay.global/blog/ux-guide/ux-myths . It walks through all the big ones: scrolling, clicks, homepag
    • April 11
  • New Iterration 7715 posted a topic in the group Design forum:
    Why do so many clients still believe stuff like “no one scrolls” or “users must find everything in 3 clicks”? It’s 2025 and we’re still fighting myths from 2005. Just had a meeting where someone asked if having a homepage longer than one screen would “sca
    • April 11